Field Marketing Manager (R6622)
Shield AI
1K-5K employees, Series HPosted · Verified on Lever
Job Description
From Shield AI's job board on Lever.
Shield sells to a defined set of program offices, commands, and decision-makers across the U.S. Army, U.S. Air Force, and U.S. Special Operations Command. Each pursuit involves a small number of stakeholders, long acquisition timelines, and specific capture milestones. Our business development and capture teams need account-level marketing programs that reach the right stakeholders at each stage of a pursuit.
We're looking for a Field Marketing Manager to plan and run ABM and field marketing programs for Army, Air Force, and SOCOM customers. Reporting to the Director of Field Marketing, Americas, you'll work closely with capture managers and BD leads to support pursuits for V-BAT, X-BAT, Hivemind, and other Shield products. You'll use events, direct engagements, digital, and content to engage target accounts, and report on how those programs contribute to pipeline.
What you'll do:
- Build and maintain tiered target account lists and buying group maps with capture and BD leads.
- Develop account plans tied to capture milestones such as RFIs, industry days, demonstrations, and proposal submissions.
- Execute multi-channel account programs that combine targeted advertising, tailored content, direct outreach, and events.
- Support Shield's presence at tier one events, including AUSA Annual Meeting, AFA Warfare Symposium and Air, Space & Cyber Conference, Army Aviation Warfighting Summit, and SOF Week, with a focus on target account meetings and follow-up.
- Plan and run small-format engagements for priority accounts, such as roundtables, demonstrations, and regional events near key installations and program offices.
- Track account engagement and report on account coverage, meetings, and pipeline influenced.
Required Qualifications
- 6+ years of field, ABM, or campaign marketing experience, with at least 2 years in defense, aerospace, or government technology
- Experience running ABM or account-focused programs
- Working knowledge of Army, Air Force, and/or SOCOM organizations and acquisition processes
- Experience working with BD or capture teams on account and opportunity planning
- Strong communication, organization, and analytical skills with the ability to work across BD, product, and communications teams
Preferred Qualifcations
- Military service or prior work with a defense prime, autonomy, or uncrewed systems company
Pay within range listed + Bonus + Benefits + Equity
Temporary employee offer package:
Pay within range listed above + temporary benefits package (applicable after 60 days of employment)
Salary compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, licenses and certifications, and specific work location. All offers are contingent on a cleared background and possible reference check. Military fellows and part-time employees are not eligible for benefits. Please speak to your talent acquisition representative for more information.
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Shield AI is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please let us know.
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